Steve Montano Author Interview

A couple weeks ago I had the opportunity to interview Steve Montano author of the Blood Skies Series among other Dark Fantasy novels. Steve, in my opinion, is a success in Indie writing and an example for all of us Indie writers to emulate when building our own writing dreams.

Thanks for joining me today Steve:

1. I’ve read you bio and know that you’ve been writing for some time. But it really wasn’t until Blood Skies that really put you out there. Tell us about how you came up with the idea and a little about the story that set the whole series in motion.

While BLOOD SKIES is ultimately made up of bits and pieces of a bunch of different ideas I’d had over the years, the real catalyst for writing the novel was a dream I had about a nightmarish forest where a bunch of women were being chased by black unicorns. The dream had quite an emotional impact on me and remained fresh in my mind even weeks later, so eventually I decided I needed to figure out a story to go with it.

2. Indie publishing is extremely hard work. From your viewpoint how has the experience been so far? What made you stay and stick with being an Indie Author as opposed to going the traditional publishing route?

Ultimately it comes down to a love of writing. I tend to be somewhat high-strung in the first place, and rather than continue to fill my time with online gaming and Dungeons & Dragons I decided to try out the Indie Author route. I’ve attempted traditional publishing, which is every bit as frustrating as it’s cracked up to be. When Amazon opened the floodgates for self publishing via the KDP program I decided I really didn’t have anything to lose, and 3 years and a dozen or so releases later I’m still enjoying it.

One of the best parts of being an Indie is the interaction I’ve had with other authors, readers and book bloggers. I’ve met some truly fantastic people and built some great relationships, and though my lack of free time lately has made maintaining some of those ties a bit tough I’m still extremely grateful for all of the people I’ve (virtually) met.

3. I’ve written about ebook pricing and hide no thought that the .99cent and below is setting a standard in pricing that is not helpful to the Indie Author. I feel that .99cent and Free should be for extremely short stories and as a promotional tool only. What is your take?

I was fairly opposed to the notion of ultra cheap books at first, but I’ve had a great deal of success offering the first book of the Blood Skies series for free as a way of inviting readers to check it out. Does it devalue the book? Maybe. Does it just get lost in the free shuffle? Most likely. But it also allows me to take advantage of advertising services like BookBub and I hope shows the readers that I’m willing to make a commitment to them (offering a free product), and if they like it they’re welcome to commit back by leaving reviews, recommending the book, or purchasing more from the series.

So I guess I agree with you, since I use free as a promotional tool…it’s just one I use all the time. ;D

4. Thanks to you I was able to get some fantastic artwork done for my novels by Artist Barry Curry II. For those of you who don’t know Steve turned me on to Barry. How did you find him in the first place? Tell us how you get a cover concept done.

I met Barry through one of my wife’s knitting friends (his wife Paula, who owns a comic book store), and we realized we had a mutual love for comic books, role-playing and weird music. It was only later I learned what a great graphic artist he was, and since he was looking to get into book covers as a way of building his portfolio everything just worked out. I regret not having spent more time with Barry before we moved out of Washington (and it wasn’t from lack of effort on his part, but my continual inability to find free time).

I tend to think in very visual terms; I often have some sort of cover concept in mind before I even start writing a novel, often purloined from bits and pieces of other book covers, movie posters, album covers, etc. Barry and I have a good rapport, with me being able to send him sample images and fairly vague ideas and he being able to turn them into something great.

5. I know you are a family man, work full time, among a ton of other things. How do you keep it all together and manage to put out such detailed and fun novels. Do you get any sleep at all?

Not much. LOL. My writing/editing/blogging productivity has gone down since we moved to Michigan, largely because of an exceedingly demanding work schedule. That being said, the trick for me is to set realistic goals (whether daily, monthly, or whatever) and stick to them no matter what. I usually don’t get more than an hour to actually work on stuff in a day, so I do my best to be as efficient as possible and get as much done as I can in that limited time. That means making sure I have a good place to work, that I set time aside, and that I make sure I have all the tools (like privacy, a good playlist, etc.) to get tasks knocked down. Some days are more productive than others, and sometimes I have to lower my expectations a bit when I need to put in an eleven hour shift, but I try to keep those contingencies in mind when I initially set my goals.

Lastly, tell us what you have coming up next now that Blood Skies is over.
Next up is THE BLACK TOWER, Book 3 of the Skullborn Trilogy, which itself is the first of three epic fantasy trilogies I’m working on. I’m also drafting a paranormal thriller called BLOOD ANGEL RISING as well as COLDER (a mystery novel), both of which I hope to release in 2015.

Once again, Thanks Steve for joining me today and I wish you continued success in the world of Indie Publishing, and more importantly keeping the great art of story telling alive.

Steve’s website is: HERE Be sure to check it out.

If you love Fantasy be sure to check out my novel Dark Moon Shadow! Don’t wait! secure your copy today, and thanks for being a patron of the arts.

Who has your best interest as a writer?

I just finished reading a great article by Michael Stackpole. If you are a writer you should really read this. It starts off by explaining a bit about the Amazon–Heachette feud, but spins off to a very important thought process we writers need to embrace. Writing for fun, or for a living is really in the writers hands, and we need to understand that it is we who hold our best interests. To read the article click…HERE

Vampire Down by Steve Montano

Today is the release of the final book in the Blood Skies Series titled Vampire Down. If you are into Vampires, but seek a fresh and unique approach to this genre, then Steve Monatano’s Dystopian apocalyptic world will feed your desire for a thrilling Vampire story. Get your copy today! vampire_down_final_rgb (1) AMAZON NOOK SMASHWORDS STEVE MONTANO If you love fantasy as well as Vampires then check out DARK MOON SHADOW by Robert Penner. Plenty of Wizards, Magic, Elves, Gnomes, and fantastic fantasy adventure!

E-book Pricing: Are .99cent e-books good for authors?

I read a couple of articles about cheaply priced e-books lately and I am shocked at the consensus that this cheap price of .99cents is actually a good thing. Sure there is the occasionally low priced book to draw customers in, or as a blitz promotion. I have no problem with that, that actually makes marketing sense. However, that is not what is going on in the world of e-book publishing today. The mass of Indie authors have so cheaply devalued their work that the $2.99 and below is a bench mark price for the casual shopper, and anything above that, I feel, has become too much for most. After all who can resist spending .99cents on a bunch of unknown authors and fill up their e-reader with a lot of material that one can get to later on down the road? The argument in favor of this is that with more patrons dropping a dollar multiple times in the pot spreads the wealth around for all authors. What a stupid argument. Let me ask you Indie author, “How much is your book worth to you? How much did you scrape to pay that illustrator for that awesome cover? How much did you pay that editor? (I hope you had an editor) How much did you pay for that proof print if you developed a copy for print? How much did you drop down on a website? How much time did it take for you to create your world and put ink to paper (type to document)? How much does all that total? If you have done most of the above, how much e-copies will you have to sell to just to break even? Mind you your royalties from Amazon are only .35cents a copy if sold for .99cents. Tell me where that makes any kind of sense? We have had this great opportunity to be Indie Authors and avoid the big house publisher to go it our own way, and what we are doing is shooting ourselves in the foot! Sure there are some books that are worth .99cents, and sure there are books that aren’t even worth that much due to the careless Indie who is putting out garbage, but for the rest of us who take writing seriously, we are getting screwed by those that buy into the cheap is more philosophy. For many of us that are unknown there is no way to distinguish our work from the rest, but only by price and cover/blurb. If we are lumped in with the rest, who is going to take a risk on a $5.99 e-book over a .99cent ebook with the same quality cover and blurb? Bargain shoppers are now driving the market, and in most cases filling their bins with low quality writing and therefore just affirming the stereotype of the Indie author as poor writing, no structure, bad formatting, and no editing.

I’ve learned a pricing structure from successful author’s Michael A. Stackpole (Price isn’t the point) and Dean Wesley Smith (Ebook Pricing). Research them out if you want to learn about how they come up with e-book value and pricing. I can tell you it’s not .99cents.

Not sure if it was Joe Konrath who said this, but nothing says Cheap like a Cheaply priced book. If it wasn’t you Joe than sorry about that. The point is Indie authors are saying all their expenses and hard work is only worth .35cents in royalty and if they don’t believe their stuff is worth more, then what does that say for the rest of us? It says that we are overpricing. The norm is now bargain bin pricing. Read the above articles and learn about what is a reasonable price for an e-book. If we play this thing smart we can all make money selling e-books.

Vampire Down Cover Reveal by Steve Montano

A fitting cover reveal for Friday the 13th!

Steve Montano is a brilliant writer/author of the Blood Skies Series and today he and many others have joined together to reveal his much awaited final cover for Vampire Down. Vampire Down will be released June 27th! Below is some words from Steve:

Who ever knew the end would come so soon?

vampire down final vampire_down_final_rgb (1)Vampire Down by Steve Montano (Cover Reveal)In this final volume of the BLOOD SKIES series, Eric Cross and Danica Black find themselves facing impossible odds in the desolate ruins of the world they once knew. Hunted by the mercenary forces of the newly formed East Claw Coalition and desperate to find the elusive White Mother, the two refugees will be pushed to the limits of their abilities and sanity as they struggle to survive.

Meanwhile, in the near future, the undead hunter called Reaver searches for the lost city of Bloodhollow, the place where humankind will make its final stand, while the undead of New Koth and the rebellious White Children make their push to end the reign of the Ebon Kingdoms once and for all.

As timelines collide and the spider weaves her web, the battle for the fate of the riven world will come to its violent conclusion in the depths of a forgotten city, where unlikely heroes will emerge and hidden evils will finally be revealed…

Available Friday June 27th in Ebook and Print format.

About the Author

Steven Montano was something terrifying in his previous life. Now he’s an accountant, so not much has changed.

An avid hiker, reader, San Antonio Spurs fan, goofball husband and father of two, Steven writes novels (the seven volume Blood Skies series, the Skullborn Trilogy, something black…, and the upcoming thrillers Blood Angel Rising and Colder) and drinks a lot of wine when he isn’t busy pulling his hair out over payroll or trying to balance the company books.

Visit the author’s website and check out the Vampire Down page on Goodreads

Interview with K.M. Carroll

Today unleashes Urban Fantasy writer/author K.M. Carroll. Click here for the full interview. K.M. Carroll is the author of Storm Chase. Don’t skip this one folks. If you are a fantasy author and would like an interview head on over to my author page and send me your contact.

Happy reading everyone